Bachelor
2025/2026
Management and innovation of e-business
Type:
Compulsory course (Digital Product Management)
Delivered by:
Department of Business Informatics
When:
4 year, 1, 2 module
Open to:
students of one campus
Instructors:
Margarita Zobnina
Language:
English
Course Syllabus
Abstract
This course analyses the management, innovation and information systems of e-business technology. It combines transaction cost economics with a decade’s experience of e-business development to discuss e-business trends and strategies. Focussing on management information systems, it considers how the organisational, managerial, technological and theoretical aspects of e-business can be combined to produce innovation in business models, processes and products.