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Regular version of the site
Bachelor 2025/2026

Management and innovation of e-business

Type: Compulsory course (Digital Product Management)
When: 4 year, 1, 2 module
Open to: students of one campus
Instructors: Margarita Zobnina
Language: English

Course Syllabus

Abstract

This course analyses the management, innovation and information systems of e-business technology. It combines transaction cost economics with a decade’s experience of e-business development to discuss e-business trends and strategies. Focussing on management information systems, it considers how the organisational, managerial, technological and theoretical aspects of e-business can be combined to produce innovation in business models, processes and products.