Бакалавриат
2025/2026
Стратегический менеджмент
Статус:
Курс обязательный (Международный бизнес)
Где читается:
Высшая школа бизнеса
Когда читается:
3-й курс, 3, 4 модуль
Охват аудитории:
для своего кампуса
Преподаватели:
Кнатько Дмитрий Михайлович
Язык:
английский
Контактные часы:
40
Course Syllabus
Abstract
***Overall description: This course is designed specifically for the students of 'Digital Product Management' bachelor degree program. The course aims to prepare students for the increasingly competitive business world. The course deals with the development and implementation of organization strategy and focuses on the perspectives, analytical techniques and skills utilized by managers to improve an organization’s probability of attaining sustainable competitive advantage and success in the long term. In this course, students will be expected to integrate and apply knowledge and skills from courses in the business fields, work effectively in teams, demonstrate leadership skill, communicate effectively, engage in the analysis of complex business situations, and make their own decisions based upon perception. The course conceptually and practically synthesizes and systematizes the knowledge, frameworks and competences from other managerial disciplines. In this way the course not only enhances this knowledge, but also applies it to the strategic perspective of managing the whole business. It covers such topics as business transformation, dynamics of innovations and technology markets, frameworks of business description, external and internal strategic analysis, generic and innovative strategies, transforming companies for innovation strategy implementation, with special attention to digital business models, digital transformation, and digital distupts. ***Course structure: Lectures allow students to understand, learn and structure mostly theories, concepts, terms, and models of contemporary strategic management. Actively using mini-cases and stories, lectures illustrate the theoretical and conceptual materials of the course. Lectures are very helpful to study the recomendations related to models and frameworks application specific for the course. Seminars focus more on the practical side of the discipline and provide the opportunity to practice with the concepts, models, and frameworks through their application for case analysis and exercises. Seminars are necessary for the correct application of strategic tools and techniques needed for course team project and examination.***Special considerations: When preparing papers and answers to tests, examinations and other tasks, it is not allowed to use information prohibited for children or prohibited for distribution on the territory of the Russian Federation. Papers and answers containing such information will be cancelled. By submitting written and oral answers and works, students agree to the possibility of their use within the educational process by publicly discussing, commenting, analyzing them orally or in writing during face-to-face classes or correspondence communications. All official communications between students and instructors are organizied through corporate email service or LMS. Additional communications channels (such as messengers) are allowed as informal means of correspondence only if they exclude transborder data trasmission.***Grading orientation: Grades of 8 imply explicitely and unambiguously demonstrated knowledge based on main, additional and recommended literature and materials. They are also reflect competencies related to practical application of all tools, techniques, and frameworks studied in the course following the recommendations and rules provided from the instructor. Some recommendations and rules from other sources may be insufficient to excellent grades, and in some instances be so incompatible with the content of the course that it may lead to significant decrease of answers' quality. The answers, written or oral, prepared with the help of artificial intelligence are allowed only if they are marked as produced by AI. As almost all questions and tasks within the course imply as specific answers as possible, the answers or their parts of general or generic nature will not be considered as of high quality. ***Literature and learning materials: Literature mentioned as main is necessary to satisfactory completion of the course. For higher levels, students are expected to learn from additional literature, and also additional and recommended sources and materials provided in the course program. More sources and materials will be announced during the classes. Realistically considering the informational constraints imposed by foreing institutions on Russian universities, including HSE, notable part of the knowledge necessary for excellent grades will be delivered through live interactions within lectures and seminars. Students are expected to take notes, actively study presentations and remember the content by participation in discussions.