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Обычная версия сайта
Магистратура 2025/2026

Бизнес риторика и коммуникация

Статус: Курс обязательный (Бизнес-информатика)
Когда читается: 1-й курс, 1 модуль
Охват аудитории: для всех кампусов НИУ ВШЭ
Язык: английский
Контактные часы: 24

Course Syllabus

Abstract

The course is designed for the first year Master’s degree students and aimed at improving skills in Business rhetoric and communication. The course is based on authentic materials and encourages students to practice both written and oral communication skills that are vital for entrepreneurs and managers. It allows for the personalization of the learning experience with a structured modular approach that gives flexibility to focus on specific needs and learning outcomes. Role-playing games encompassing negotiations, business correspondence, making presentations at business meetings, as well as pitching and dealing with conflicts, form and develop students' business communication skills in a meaningful and authentic professional context