Профессиональная терминология кинопроизводителя. Начальный курс

Бакалавриат 2025/2026

Статус: Курс обязательный (Кинопроизводство)

Кто читает: Школа иностранных языков

Где читается: Школа иностранных языков

Когда читается: 3-й курс, 1, 2 модуль

Охват аудитории: для своего кампуса

Преподаватели: Хомутский Константин Игоревич

Язык: английский

Кредиты: 3

Full Syllabus Ask Question

Abstract

The course "Professional Terminology for Film Producers in the International Market" is designed to equip participants with essential language skills and industry-specific terminology necessary for effective communication and collaboration in the global film production arena, while mastering the courses of English in accordance with the Concept of developing English-speaking communicative competence of students of Higher School of Economics — National Research University https://www.hse.ru/docs/381549301.html. Participants will delve into the intricacies of international film business practices, covering topics such as contract negotiation, co-productions, distribution agreements, and financing models. The course aims to enhance proficiency in expressing complex production concepts, navigating legal and financial frameworks, and fostering successful partnerships on the international stage. Through practical exercises and case studies, participants will develop the linguistic competence required to thrive as film producers in the dynamic and diverse landscape of the global film industry. The course also aims at developing four major sets of language skills — listening, reading, writing, and speaking through various tasks (both in standard and creative formats) based on the communicative approach to foreign language teaching. Moreover, the course also provides task-based activities such as projects, most of which simulate workplace assignments and help students to practice them prior to real working experience. The prerequisite level of English for students willing to take the course is B2 or higher (according to CEFR).

Learning Objectives

to master professional terminology in Film Production Industry
to understand the concepts of TV-series based on real-life events
to understand the functioning of music in Film Production Process
to master English speaking skills in pitching
to master English speaking skills in negotiations
to be able to create, research and develop the original series based in real-life events
to understand the main principals of making video commercials

Expected Learning Outcomes

Concept development: students produce a high-level concept for a TV series, including premise, target audience, genre blend, and core themes.
Series bible: students complete a comprehensive series bible outlining character backstories, arcs, setting, tone, and episode structure for at least three seasons.
Pilot script: students write a polished pilot script that introduces main characters, inciting incident, and the show's unique voice.
Episode outline package: students draft a detailed outline for the first season with a clear episode logline, A/B storylines, cliffhangers, and character development milestones.
World-building dossier: students create a believable and consistent world with lore, rules, mythology, and visual language guidelines.
Character dossiers: students design complete character profiles including goals, conflicts, relationships, growth arcs, and flaws.
Understanding the brand and objective: students define the brand voice, target audience, and key message for a commercial campaign.
Creative production planning: students outline shot lists, schedules, budgeting, and resource requirements for efficient production.
Media strategy and formats: students select appropriate platforms, lengths, and formats (TV, online, social) to maximize reach and engagement.
Post-production and editing: students edit for timing, rhythm, and message clarity; apply color grading, sound design, and motion graphics.
Compliance and ethics: students learn about advertising standards, disclosures, licensing, and rights management.
Measurement and optimization: students design metrics, analyze performance data, and propose iterative improvements for future campaigns.

Course Contents

Unit 1. Creating series
Unit 2. Creating video commercials
Unit 3. ‘Pitching Film Projects’
Unit 4. ‘Music in Films’

Assessment Elements

Final Assessment
Classroom Written Assessment
Classroom Oral Asssessment
Project
Home Assignment

Interim Assessment

2025/2026 2nd module
0.2 * Classroom Oral Asssessment + 0.2 * Classroom Written Assessment + 0.3 * Final Assessment + 0.2 * Home Assignment + 0.1 * Project

Bibliography

Recommended Core Bibliography

!Bien dicho!, Pinilla, R., 2005
101 ideas about advertising : the strange world of advertising in 101 delicious bite-size pieces, Hoffman, B., 2012
Advertising and consumer society : a critical introduction, Holm, N., 2017
Advertising in new formats and media : current research and implications for marketers, , 2016
Advertising, Jefkins, F., 2000
Bourbon-Geoghegan, A.-M. A bridge labe, a bridge between the middle ages anthe renaissance. (French text). City University of New York, ProQuest Dissertations Publishing, 1987
Digital advertising : theory and research, , 2017
Fifty key American films, , 2009
Fifty key British films, Barrow, S., 2008
Filmspeak : how to understand literary theory by watching movies, Tomarken, E. L., 2012
Gould, M. (2019). Principles of Advertising. Salem Press Encyclopedia. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=ers&AN=89163916
Hardy J., Powell H., MacRury I. The Advertising Handbook. - Taylor and Francis, 2018.
Introduction to film studies, , 2012
Phillips, K. R. (2005). Projected Fears: Horror Films and American Culture : Horror Films and American Culture. Westport, Conn: Praeger. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&site=eds-live&db=edsebk&AN=299697
Puzzle films : complex storytelling in contemporary cinema, , 2009
Sport in films, , 2008
Strategic advertising management, Percy, L., 2016
Tarkovsky : films, stills, polaroids & writings, , 2012
The media handbook : a complete guide to advertising media selection, planning, research, and buying, Katz, H., 2017
Жемчугова, С. А. U.S. History and Culture through Feature Films = Американская история и культура на основе художественных фильмов : учебное пособие / С. А. Жемчугова. — Архангельск : САФУ, 2021. — 156 с. — ISBN 978-5-261-01539-0. — Текст : электронный // Лань : электронно-библиотечная система. — URL: https://e.lanbook.com/book/226919 (дата обращения: 00.00.0000). — Режим доступа: для авториз. пользователей.
Миньяр-Белоручева А.П., Покровская М.Е. - Английский язык. GUIDES FOR ADVERTISING. Реклама в туризме - 978-5-16-014100-8 - НИЦ ИНФРА-М - 2024 - https://znanium.ru/catalog/product/2104116 - 2104116 - ZNANIUM
Ходырева, Е. Б. Advertising. Public relations manual : учебно-методическое пособие / Е. Б. Ходырева, Н. В. Капитула. — Нижний Новгород : ННГУ им. Н. И. Лобачевского, 2020. — 41 с. — Текст : электронный // Лань : электронно-библиотечная система. — URL: https://e.lanbook.com/book/144836 (дата обращения: 00.00.0000). — Режим доступа: для авториз. пользователей.

Recommended Additional Bibliography

John E. O’Connor, & Martin A. Jackson. (2016). American History/American Film : Interpreting the Hollywood Image. Bloomsbury Academic.
Transnational television drama : special relation and mutual influence between the US and UK, Weissmann, E., 2012

Authors

Khomutskii Konstantin Igorevich

Course Syllabus